In the Gorillaz autobiography, "Rise of the Ogre", he is described as a 'Notorious Booze Hound', 'Gambler', 'Womanizer', and a 'Ne'er-do-well' and was rumoured to have fathered many children in the land of Stoke-on-Trent. It was also said that he always avoided work, no matter what the cost.
He first discovered Murdoc as a baby abandoned on his doorstep on a night while arriving home from the pub. Over the years, he would often force Murdoc into taking part in talent contests in order to make some fast money.
Sebastian Jacob Niccals died in 1998.